Thinking of boosting up your marketing strategy through proper tracking? Spending thousands of dollars each month on online ads? Still not getting enough reach? Well, then, you have been invested in the wrong tools for your marketing efforts until now. You are expected to get more accurate analytics, sales, and attribute leads that will gear

If you are an online marketer or individual advertiser or have digital and offline businesses, then it must be really hard to choose the best tracking software which can also manage your campaigns, right? Though you are continuously investing a lot in such software, still it becomes hard to get the reach of customers sometimes.

There is a LOT of experimentation required when it comes to marketing your business. You really need to get to know your audience and see what they respond better to. Luckily for you, A B split testing allows you to do just that! A/B testing (a.k.a. split testing) is a simple experiment that allows you

There are many marketing strategies you can use to generate leads for your business. Out of the many lead market ideas, one that may be often overlooked is mobile apps.

Facebook is probably the first thing that comes to mind when you think of social media. It is no surprise given the massive size of the platform; there are over 2.2 billion monthly active users, good enough to be the third busiest website in the world! Given this information, it makes sense for Facebook to be a